Broker Check

Ande Frazier

Money isn’t math.  It’s personal.  Let’s plan like it. 

I've been in financial services for over thirty years, but I've never been a traditional advisor.

I'm a CFP®, Amazon bestselling author, and five-time Top Women Advisor in Atlanta. I've run a fintech company, built a media brand around women and money, and regularly appear on CNBC, HuffPost, and Yahoo Finance. I also serve as Head of Advisor Development and Innovation at Peachtree Planning.

What drives all of it? The belief that your financial life should reflect you, not who the world says you should be.

Not sure where to start?  Let’s start out together.

Growth deserves definition, not assumption.

Growth deserves definition, not assumption.

Growth is often treated as automatic; earn more, save more, accumulate more. But real growth is rarely that simple.

It's not only financial. It's emotional, relational, and deeply human. When people change how they think about money, it's not just their balance sheet that grows. It's their confidence, their clarity, and their sense of what's possible.

You've done a lot of things right and you know there's a better way forward.

You've done a lot of things right and you know there's a better way forward.

The people I work with aren't starting over. They're realigning. Their current path no longer reflects who they're becoming, and they're ready for something more intentional.

Together, we clarify what matters now and build momentum that feels grounded, authentic, and entirely yours.

 

From autopilot to authorship.

From autopilot to authorship.

My difference is this: I help you take back control of your money and live with intention — not by default.

Control isn't restriction. It's awareness and choice. When you understand why you want what you want, decisions become clearer and far more empowering. You stop living your financial life on autopilot and start writing it yourself.

A free 30-minute conversation. No pressure. No jargon. Just clarity.

What becomes possible?

When you align your money with what you truly value, something shifts. Long-held goals start moving. You feel confident in the good times and secure when life hits. You stop postponing what matters and start living more fully right now.

Here's your invitation.

My invitation and challenge to those I serve is simple: Build a life that reflects you, not who the world says you should be. Let your money follow what you truly value. If that resonates, the next step is simple.

Schedule a Free Conversation

Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, CFP® (with plaque design) and CFP® (with flame design) in the U.S., which it awards to individuals who successfully complete CFP board's initial and ongoing certification requirements.

Registered Representative and Financial Advisor of Park Avenue Securities LLC (PAS). OSJ: 5600 Glenridge Drive, Suite 600 East, Atlanta GA, 30342, 404-260-1600. Securities products and advisory services offered through PAS, member FINRA, SIPC. Financial Representative of The Guardian Life Insurance Company of America® (Guardian), New York, NY. PAS is a wholly owned subsidiary of Guardian. Peachtree Planning is not an affiliate or subsidiary of PAS or Guardian. AR Insurance License Number - 7754020.